Reading statements by the families of the trapped Huntington miners should be enough to convince anybody that, if there is even a slight chance that any of the trapped miners are still alive, it is Bob Murray's responsibility to do everything in his power to get them out.
These men risked every day (and eventually probably gave) their lives to turn a profit for Murray. Now it's his turn to pay back a bit. He doesn't even need to risk his own life (what exactly is that helmet is supposed to be protecting him from? Falling stacks of earnings reports?) just some of the money those men made for him.
If it's too dangerous to send rescuers in horizontally, send them in vertically. Even in the worst case, the families deserve the comfort of decent burials for their loved ones. (Brandon Burt)